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ūüďä ūüďě How Precision Multimodal Survey Research & Cold-Calling Techniques Can Elevate Management Consulting

Jul 15, 2023

Byline: Team American Pulse

How can American Pulse's Precision Multimodal Survey Research elevate Management Consulting to new heights?

The Big Picture: Management consultants are no strangers to the value of data and insights. They hinge their reputation on the capability to guide businesses through complex challenges. However, as outlined in the Harvard Business Review article, "Consulting Is More Than Giving Advice," the consulting industry often falters due to bad data, lack of data, or poorly implemented recommendations. What if there was a way to not only secure good data but use it to glean also actionable insights? Enter American Pulse's precision multimodal survey research and state-of-the-art in-house call center capabilities.

Creating Confidence with Multimodal Survey Research: Traditional consulting can hit a snag due to a lack of deep understanding of the client's market. American Pulse tackles these pain points head-on with its multimodal survey approach. This robust methodology includes Live Agent Telephone Interviews, Live Agent Text-to-Web (TTW) Interviews, Interactive Voice Response (IVR) Telephone Interviews, and Online Panel Surveys. Our Precision multimodal, plus highly-trained and experienced interviewers, offers a diverse, yet targeted demographic snapshot, providing consultants with the rich insights they need to develop and implement complex solutions with confidence.

"Actionable insights that provide confidence to both you and your client are the backbone of effective consulting," says Dustin Olson, a partner at American Pulse. "We use our precision multimodal approach to generate not just data, but actionable insights that align with the unique challenges and goals of each client."

The Cold-Calling Edge: It's not just about gathering data; it's about initiating conversations that matter. Our in-house professional call center provides the unique advantage of live agent cold-calling, taking survey research beyond the numbers into a realm of authentic, one-on-one interactions. This technique enhances not only data quality but also paves the way for more effective implementation of the consultant's recommendations.

Why Multimodal Matters for Management Consultants: With management consulting's expanded role in advising across various challenges—ranging from corporate and performance benchmarking to portfolio optimization—the need for a method that encapsulates this diverse requirement is indispensable. American Pulse's methodology provides a one-stop solution for management consultants to gather data that's not only expansive but also deeply relevant.

As Olson puts it, "Our multimodal surveys and live agent cold-calling services generate precise data but even more than that, they shed light into an often murky marketplace and give your clients confidence in your consulting recommendations."

Beyond Data—Creating Lasting Value: American Pulse is committed to offering more than just data. We aim to be an integral part of your consulting toolkit, a resource that aids in navigating the complexities of modern business landscapes.

"Consultants aim to leave behind sustainable solutions. Our state-of-the-art methodology ensures that they have the precise tools to do so," concludes Olson.

The Bottom Line: Management consulting is an invaluable asset to businesses. By leveraging American Pulse's precision multimodal survey research and in-house cold-calling, consultants can deliver actionable, implementable insights that offer lasting value.

Why settle for conventional data when transformative strategic insights are within reach? Turn to American Pulse to amplify your consulting impact.


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